Internet Adoption Statistics in Serbia (2026)

87.7% of the population in Serbia used the internet in 2024, World Bank World Development Indicators data show. Up from 85.4% in 2023 to 87.7% in 2024 (+2.3 percentage points). Serbia ranks #40 of 51 economies in Europe & Central Asia on this measure, and #71 of 188 globally.

Key Statistics

Latest value (2024): 87.7% (2024); Internet Adoption in Serbia as of 2024, the most recent observation in World Bank World Development Indicators data.
Change since 2023: +2.3 pp (2024); Up from 85.4% in 2023 to 87.7% in 2024 (+2.3 percentage points).
Earliest value in this dataset (2004): 23.5% (2004); Earliest observation in this dataset, which covers 1990 onward (the source series may begin earlier). Up from 23.5% in 2004 to 87.7% in 2024.
Record high (2024): 87.7% (2024); The 2024 value is the highest in the available World Bank World Development Indicators series for Serbia.
Rank in Europe & Central Asia: #40 of 51 (2024); Serbia ranks 40 of 51 countries in Europe & Central Asia with data, based on each country's latest value.
Global rank: #71 of 188 (2024); Serbia ranks 71 of 188 countries with data globally.
Europe & Central Asia average: 90.8% (2024); Serbia (87.7%) is below the average of 90.8% across the 51 countries in Europe & Central Asia with data.
Among women (2024): 85.2% (2024); Value for women in Serbia, same 2024 World Bank World Development Indicators data.
Among men (2024): 90.3% (2024); Value for men in Serbia, same 2024 World Bank World Development Indicators data.
Gender gap (women minus men): −5.1 pp (2024); In 2024, the figure was 85.2% for women and 90.3% for men — 5.1 percentage points lower among women.
Projected 2026 value: 93.4% (2026); Projection based on 7-year trend (CAGR 3.2%); not an official figure.
Internet use in Serbia (2024): 87.7% (2024); 87.7% of the population in Serbia used the internet in 2024 (World Bank); shown for context only.
Population (2024): 6.6 million (2024); Serbia had a population of 6.6 million in 2024 (World Bank); shown for scale only.

Trend, 2004–2024

Internet Adoption in Serbia by year (% of population)
Year	% of population	Change
2024	87.7%	+2.3 pp
2023	85.4%	+1.8 pp
2022	83.5%	+2.4 pp
2021	81.2%	+2.8 pp
2020	78.4%	+1.0 pp
2019	77.4%	+4.1 pp
2018	73.4%	+3.0 pp
2017	70.3%	+3.3 pp
2016	67.1%	+1.7 pp
2015	65.3%	+3.2 pp
2014	62.1%	+8.6 pp
2013	53.5%	+5.4 pp
2012	48.1%	+5.9 pp
2011	42.2%	+1.3 pp
2010	40.9%	+2.8 pp
2009	38.1%	+2.5 pp
2008	35.6%	+2.5 pp
2007	33.1%	+5.9 pp
2006	27.2%	+0.9 pp
2005	26.3%	+2.8 pp
2004	23.5%	—

Fig. 1 — Internet Adoption in Serbia, 2004–2024

Frequently asked questions

What share of people in Serbia used the internet?

87.7% of the population in Serbia used the internet in 2024, according to World Bank World Development Indicators data.

Where does the internet adoption data for Serbia come from?

The data comes from the World Bank World Development Indicators (indicator IT.NET.USER.ZS). The latest observation for Serbia is from 2024; the snapshot was retrieved on 2026-06-10.

How has internet adoption in Serbia changed over time?

World Bank World Development Indicators data show a rise from 23.5% in 2004 to 87.7% in 2024.

How does Serbia compare with other countries in Europe & Central Asia?

Serbia ranks 40 of 51 countries in Europe & Central Asia with data, with 87.7% versus a regional average of 90.8% (latest values per country).

Where does Serbia rank globally on internet adoption?

Serbia ranks 71 of 188 countries with data globally, based on the latest World Bank World Development Indicators value for each country.

Source & methodology

Source: World Bank, World Development Indicators, indicator IT.NET.USER.ZS, retrieved 2026-06-10.

Figures are shown exactly as published in the source dataset; only the change column of the trend table is computed from adjacent published values.Read more on the methodology page. All figures are estimates and projections; this is not financial advice.

Last updated 2026-06-10.